Poop Much?

Posted by nicopolitan
June 27, 2008

I work in marketing.  So it’s a forehead-slapper when I see someone screw it up.

Take, for instance, targeted advertising.  Based on algorithms that scan sites’ respective content for certain words and themes, an ad generator can create a targeted banner ad that might appeal to that website’s visitors.

I visited the 20somethings today and discovered a “targeted ad” that may suggest something about our personalities.

Maybe we all say “shit!” and “I’m getting old” a little too much, because the targeted advertising is reacting this way:

9 Guests On The List

  1. Eric says:

    I’m waiting on “Hair Loss Help” to roll around.

  2. apricot. says:

    I saw this too! Maybe we should heed their suggestions & stock up, or something. They (& by “they” I mean depend.com) might know something we don’t. ;]

  3. Tin Ma'am says:

    lol oh wow… good ol’ 20 somethings!
    Oh yeah, like the changes in the layout!

  4. Jenn says:

    Hahaha! How random :)

  5. Jamie says:

    Wow. That is pretty random!

  6. Ev says:

    Well? Did you click the banner ad?

  7. Nico says:

    @Eric: just you wait.

    @apricot.: fingers crossed that they don’t. :)

    @Tin Ma’am: thanks! and yes, “oh, 20somethings…” heh

    @Jenn: random, or completely specific? i guess we won’t ever know.

    @Jamie: possibly, but Google ads usually does pretty well. dunno what happened here.

    @Ev: yes. it goes to http://www.depends.com

  8. Matt says:

    I poop, so this ad appeals to me. BTW, thanks for the add..:-)

  9. Maxie says:

    hahahahahaha I seriously love that.

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